Our Team

Mark Fithian

Mark co-founded WideOpen to build a very specific type of consulting company – one that helped clients bring the customer back to the center of decision-making. Where customer-first strategies would allow clients to achieve their most meaningful marketplace goals.

He has consulted across multiple industries for leading brands such as BMW, SAP, PayPal, IBM, The American Cancer Society, Microsoft, and Motorola.

His customer strategy expertise and methodologies have been refined from over 20 years of working for consulting, agency and client organizations. Before creating WideOpen, Mark opened and ran the San Francisco office of a boutique marketing consulting company, was partner at a leading digital agency, and worked at Motorola where he helped commercialize a global communications venture.

Mark is active in his community, contributing to and leading many local committees and organizations.

 

 

Jeff Rosenberg

Jeff co-founded WideOpen to work on client initiatives that matter. Initiatives that help clients orient their work around the customer. Work that leads to transformational progress.

He has consulted for companies such as SAP, Vonage, Optum, BMW, Sears, and Capital One across of range of customer-centric initiatives.

Previous to WideOpen Jeff was a founding partner of a marketing consulting company serving market leaders in both b2b and b2c industries, interim CEO of a venture-backed consumer food start-up, and strategy director at a global digital agency. He also worked for Delta Air Lines in Corporate Strategy, working on Delta’s inaugural corporate strategy, and at Merrill Lynch leading business process re-engineering efforts that resulted in monumental cost savings.

Jeff is a volunteer youth sports coach and marathon runner.

 
 

 

Janet Sparkman

As a former Chief Experience Officer in healthcare, retail and hospitality, Janet has helped top global companies create exceptional experiences to drive growth. Her ability to gain alignment and lead companies to deliver outstanding results has been the trademark of her career.

Janet develops compelling CX strategies and brings ideas to life, maintaining focus on the customer and working cross-functionally with teams to make it happen. She also emphasizes the data and technical foundation necessary to implement and measure new and differentiated experiences across the company.

As Chief Experience Officer at Hallmark, she led the development of an aligned, omni-channel/integrated strategy and drove activation across divisions. As Chief Experience Officer at UnitedHealth/Optum, she worked together and across the enterprise to drive consumer experience transformation initiatives. She has also successfully led consumer experience transformations at other leading companies, including Carlson Companies and Supervalu.

 

 

Debby Chow

Throughout her career, Debby has focused on developing B2C and B2B customer strategies designed to deliver peak performance throughout the customer journey across a range of industries.

Debby believes in creating purposeful and meaningful experiences that are grounded in customer insights. She works closely with clients on evaluating and developing integrated go-to-market plans. She also helps design new processes and tools to more confidently project and manage performance, key to achieving business KPIs.

Prior to consulting and joining WideOpen, Debby was a senior leader in several well-known agencies working with clients such as AT&T, BMW, Edward Jones, NetJets, Bristol Myers-Squibb and many more.

When not in NYC, Debby can be found frequenting flea markets and farm stands around her upstate NY home.

 

 

Michael Epple

Michael explores through psychology the complexities of customer motivations, emotions, and behaviors, and leverages them for our clients’ business objectives across strategy, communications, product development, and customer relationship management.

In the role of Research Director, he has consulted for companies such as SAP, Procter & Gamble, Deutsche Telekom, DHL, Mattel, BBC, and World Vision.

Prior to WideOpen Michael led Qualitative Research Units at Harris Interactive and Ipsos, worked as Research Executive in a boutique MR agency, as Strategic Planner in an advertising agency and as Moderator & Trainer in the HR department of UniCredit.

He holds a degree in Psychology and is fluent in three languages (English, German and French).

In his spare time, Michael is engaged as a voluntary companion for senior citizens and refugees.

 

 

Courtney Campion

Courtney is passionate about helping talented leaders streamline complex challenges to elevate businesses. She makes implementation – setting priorities, aligning multiple interests, driving operational efficiencies and motivating teams – seem fun.

Courtney helps to conceive, execute and implement key client initiatives, including a re-branding project for one of the nation’s largest health systems, through the Covid-19 crisis.

Prior to WideOpen, Courtney was the Vice President of Global Strategy for the WPP Public Relations firm Hill+Knowlton Strategies, where she realigned their administrative functions globally to achieve one target operating model. She also led a major marketing integration combining dozens of websites into a single global content website for the firm within nine months. Previously, Courtney was at Target as a strategy leader on their corporate content site, A Bullseye View.

When she is not connecting people with brands, Courtney can be found on a plane or cooking dinner for her family and friends.